Talk: How to Build Meaningful Animations with Louis Ansa, Art Director at makemepulse

Art Director at makemepulse, Louis Ansa joined us at awwwards Amsterdam to discuss how an animation system can add meaning to a design and an extra layer of information and personality to brands, design & interactive experiences. He showcased his inspiration, creative process and animation principles.

Most people design websites only focusing on grids, UX, interaction and copy - but animation is a great great tool when you want to convey information, personality and many more things.

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