Use storytelling to enhance your UX/UI design skills. Create purposeful stories to captivate your audience.

Category	Course format	Language	Duration	Level
	Online	English with Subt.	2h 29m	Beginner

In this online course, you will delve into the captivating world of storytelling and discover its application in UX design. Join Chiara Aliotta, an accomplished designer and art director, as she takes you on a journey to explore how storytelling can create meaningful interactions and establish emotional connections with your audience. Through engaging lessons, you'll gain a deep understanding of storytelling fundamentals and learn how to incorporate them into your UX and UI designs.

Chiara will guide you through the process of crafting compelling narratives for digital products, starting with an introduction to storytelling and its uses in UX design. Explore elements such as audience, purpose, characters, and context, and discover how they contribute to creating immersive user experiences. Learn about the structure of a narrative and the importance of emotional connections to captivate your users.

Throughout the course, you'll analyze briefs, find visual inspiration, and map the user's journey to develop engaging digital experiences. Chiara will teach you the differences between high-fidelity mockups and wireframes, enabling you to create visually stunning projects that grab attention. You'll also gain valuable insights into how to engage clients with persuasive arguments and present your designs effectively.

Modules

What you will learn
in this course.

Lessons

Chapters

Duration
Lesson 1

U1: Introduction

2

7:21 mins

View more
- About Me
  
  4:10 mins
- Influences
  
  3:11 mins
Lesson 2

U2: The Anatomy of a Great Story

4

56:48 mins

View more
- Storytelling for UX and UI Design
  
  6:06 mins
- Elements of Storytelling: Audience, Purpose, Characters, and Context
  
  17:25 mins
- Elements of Storytelling: The Structure
  
  16:32 mins
- The Power of Storytelling: Emotions
  
  16:42 mins
Lesson 3

U3: A Mad Tea Party: Let’s Put Storytelling at Work

5

1h 06mins

View more
- Finding the Elements of the Story 1
  
  13:58 mins
- Finding the Elements of the Story 2
  
  13:14 mins
- Visual Inspiration to Trigger the Imagination
  
  9:28 mins
- Building the Narrative and Wireframe 1
  
  14:23 mins
- Building the Narrative and Wireframe 2
  
  15:48 mins
Lesson 4

U4: Selling Your Ideas through Storytelling

2

18:45 mins

View more
- Supporting the Narrative: Wireframe vs. High-Fidelity Mock-up
  
  9 mins
- Engaging the Audience with the Narrative
  
  9:45 mins

Meet the teacher

Chiara Aliotta

Name: The Narrative Web: storytelling applied to UX/UI design
Author: Chiara Aliotta

Co-founder & Art Director at Until Sunday and The Pattern Tales

Chiara is the mind & face behind Until Sunday. Italian award-winning designer with many years of experience as a graphic designer, art director & brand consultant. Chiara has created innovative designs for brands like Smashing Magazine, Joomla, CTA, Daelmans, NH Hotel, Osram, Vodafone & many others. She has also directed the overall artistic look & feel of different tech companies (Mautic) & not-for-profit organisations (ActionAid, Médecins Sans Frontières) around the world.

Now

9.99$

/$100

Course Content

In this online course, you will delve into the captivating world of storytelling and discover its application in UX design. Join Chiara Aliotta, an accomplished designer and art director, as she takes you on a journey to explore how storytelling can create meaningful interactions and establish emotional connections with your audience. Through engaging lessons, you'll gain a deep understanding of storytelling fundamentals and learn how to incorporate them into your UX and UI designs.

Chiara will guide you through the process of crafting compelling narratives for digital products, starting with an introduction to storytelling and its uses in UX design. Explore elements such as audience, purpose, characters, and context, and discover how they contribute to creating immersive user experiences. Learn about the structure of a narrative and the importance of emotional connections to captivate your users.

Throughout the course, you'll analyze briefs, find visual inspiration, and map the user's journey to develop engaging digital experiences. Chiara will teach you the differences between high-fidelity mockups and wireframes, enabling you to create visually stunning projects that grab attention. You'll also gain valuable insights into how to engage clients with persuasive arguments and present your designs effectively.

Features