Uber Brand by

Uber

Site of the Day - Apr 1, 2016

Uber Brand

Uber

Color Palette

This website uses a color
palette of 2 colors

HEX #49c5b6

Aa
HEX #ffffff

Aa

Technologies & Tools

Description

We’re excited to roll out this new look and feel that celebrates both our technology and the cities we serve. I hope you enjoy exploring the new Uber brand as much as we enjoyed building it.

SOTD / SCORE → 7.36^{/ 10}

Evaluation System

Design40%

Usability30%

Creativity20%

Content10%

7.28 / 10

7.61 / 10

7.28 / 10

7.12 / 10

Votes

Design

Usability

Creativity

Content

Overall

Derek Boateng from United Kingdom

Design Lead at TransferWise

7

8

7

7

7.30
Monika Kehrer from United States

Co-founder + Design Director

7

7

7

6

6.90
Romain Colin from France

Founder of Fubiz.net

7

8

8

8

7.60
Emilie Salles from Canada

Independent Designer

7

8

7

7

7.30
Vito Salvatore from United States

Interactive Art Director

8

8

7

7

7.70

•••
David Navarro from United States

Creative, Design Director & Full-Time Supervillain

7

8

7

7

7.30
Vanessa Nunes from Brazil

Motion Designer

8

7

8

8

7.70
Awwwards Users - Pro and Chief

awwwards.com

7.2

6.9

7.2

6.9

7.07

Design

Usability

Creativity

Content

Overall

DEV → 6.67^{/ 10}

Evaluation System

Clean Code (organization, cohesion)

Semantics (Markup)

Web Technologies

Accessibility

SEO

Performance

Animations

Responsive Design

6.00 / 10

6.33 / 10

7.00 / 10

6.67 / 10

7.33 / 10

7.00 / 10

Votes

Clean Code (organization, cohesion)

Semantics (Markup)

Web Technologies

Accessibility

SEO

Performance

Animations

Responsive Design

Overall

Guilherme Pangnotta from Brazil

Developer

6

6

7

7

7

7

7

7

7.00
Touchstone Digital from United States

Web Production Manager at Traffic Digital Agency

6

7

7

7

7

8

8

7

7.00
Nicolas Rajabaly from France

Co-founder of Make Me Pulse

6

6

7

6

6

7

6

7

6.00