Jul 11, 2012
When Packaging becomes Art
Packaging has long been more than a simple container or wrapper for a product that protects it, facilitates handling and details its features and specifications. Packaging is also used to sell its contents. Design, both structural and graphic, has become ever more relevant as competition has increased - so much so that we often find ourselves in the paradoxical situation of appreciating the packaging more than the product itself.
Lots of professionals, creative designers and students upload their packaging work and studies to Behance, and we have selected some examples.