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5 lessons (2h 29m)
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Audio: English -
English, Spanish, French, Japanese, Italian, Portuguese
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course included in the creative pass
The Narrative Web: storytelling applied to UX/UI design
Co-founder & Art Director at Until Sunday and The Pattern Tales
full creative pass
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Use storytelling to elevate your UX/UI design skills and create engaging, purposeful narratives that captivate your audience.
| Category | Course format | Language | Duration | Level |
|---|---|---|---|---|
| UI Design | Online | English with Subt. | 2h 29m | Beginner |
In this course, you'll explore the powerful intersection of storytelling and UX design. Join Chiara Aliotta, an experienced designer and art director, as she guides you through how storytelling can drive meaningful interactions and forge emotional connections with your users. Through immersive lessons, you'll learn the essentials of storytelling and how to apply them to your UX and UI design process.
Chiara will walk you through creating compelling narratives for digital products, beginning with an introduction to storytelling in the context of UX design. You'll explore key elements such as audience, purpose, characters, and context, and understand how these factors shape engaging user experiences. Dive into the structure of narratives and discover how emotional connections can captivate your users.
As you progress through the course, you'll analyze design briefs, gather visual inspiration, and map out user journeys to craft unforgettable digital experiences. Chiara will help you understand the distinction between high-fidelity mockups and wireframes, equipping you with the skills to create stunning, user-centric projects. You'll also learn how to effectively present your designs and persuade clients with impactful storytelling.
Course Chapters
Some Chapters
Included in This Course
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Engaging the Audience with the Narrative
9:45 mins -
Supporting the Narrative: Wireframe vs. High-Fidelity Mock-up
9 mins -
Finding the Elements of the Story 1
13:58 mins -
Building the Narrative and Wireframe 1
14:23 mins -
Elements of Storytelling: Audience, Purpose, Characters, and Context
17:25 mins -
Storytelling for UX and UI Design
6:06 mins
Course Content
Explore Every
Course Chapter
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Lessons
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Lesson 1U1: Introduction
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About Me
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Influences
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Lesson 2U2: The Anatomy of a Great Story
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Storytelling for UX and UI Design
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Elements of Storytelling: Audience, Purpose, Characters, and Context
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Elements of Storytelling: The Structure
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The Power of Storytelling: Emotions
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Lesson 3U3: A Mad Tea Party: Let’s Put Storytelling at Work
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Finding the Elements of the Story 1
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Finding the Elements of the Story 2
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Visual Inspiration to Trigger the Imagination
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Building the Narrative and Wireframe 1
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Building the Narrative and Wireframe 2
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Lesson 4U4: Selling Your Ideas through Storytelling
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Supporting the Narrative: Wireframe vs. High-Fidelity Mock-up
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Engaging the Audience with the Narrative
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Lesson 5Final
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Final
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Meet the teacher
Chiara Aliotta
Chiara is the mind & face behind Until Sunday. Italian award-winning designer with many years of experience as a graphic designer, art director & brand consultant. Chiara has created innovative designs for brands like Smashing Magazine, Joomla, CTA, Daelmans, NH Hotel, Osram, Vodafone & many others. She has also directed the overall artistic look & feel of different tech companies (Mautic) & not-for-profit organisations (ActionAid, Médecins Sans Frontières) around the world.
Course Content
In this course, you'll explore the powerful intersection of storytelling and UX design. Join Chiara Aliotta, an experienced designer and art director, as she guides you through how storytelling can drive meaningful interactions and forge emotional connections with your users. Through immersive lessons, you'll learn the essentials of storytelling and how to apply them to your UX and UI design process.
Chiara will walk you through creating compelling narratives for digital products, beginning with an introduction to storytelling in the context of UX design. You'll explore key elements such as audience, purpose, characters, and context, and understand how these factors shape engaging user experiences. Dive into the structure of narratives and discover how emotional connections can captivate your users.
As you progress through the course, you'll analyze design briefs, gather visual inspiration, and map out user journeys to craft unforgettable digital experiences. Chiara will help you understand the distinction between high-fidelity mockups and wireframes, equipping you with the skills to create stunning, user-centric projects. You'll also learn how to effectively present your designs and persuade clients with impactful storytelling.
Features
- English
- English, Spanish, French, Japanese, Italian, Portuguese (Machine translation)
- Beginner
- Access on mobile and Desktop
- Full time access
- Certificate of completion
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Chiara Aliotta
Teacher at awwwards.com
If you have any questions about this course, please contact us
