White

Here is a selection of Awwwards' winning white websites or websites with a strong presence of the color white.

White is usually associated with concepts and emotions such as cleanliness, purity, newness, virginity, peace, innocence, simplicity, precision, winter and goodness. White and black combination has the biggest visual contrast, this can be used to portray opposite concepts such as day & night or Good vs. Evil.

White in web design is a symbol of elegance, minimalism and style. It is used to create space and to move the attention to the important elements of the website and to maintain the site clean. White makes clear for visitors where to look at.

External Links: Color Theory | White Palettes | Light Patterns