Air Jordan 2012
Technologies & Tools
Description
The Air Jordan 2012 campaign flies consumers into the world of basketball’s first fully customizable shoe in an immersive digital experience built around a next-level, parallax scrolling HTML5 website.
SOTD / SCORE → 7.83/ 10
Design40%
Usability30%
Creativity20%
Content10%
7.88 / 10
7.13 / 10
8.88 / 10
7.63 / 10
Votes
Design
Usability
Creativity
Content
Overall
-
Wing Cheng from NetherlandsArt director88988.25
-
Rehan Syed from NetherlandsSr UX Designer at Elsevier88988.25
-
Irene Demetri from GreeceWeb and Graphic Designer77987.65
-
JB Grasset from FranceCo-founder of Ultranoir86977.90
-
inTacto Digital Partner from ArgentinaCreative Director & Co-founder of inTacto97988.65
-
Israel Pastrana from SpainWeb developer at B-reel97978.50
-
Joshua Long from United StatesVisual designer at R/GA NYC56876.15
-
Mark Unger from United StatesInteractive Director98988.75
Design
Usability
Creativity
Content
Overall