Annapurna.com
THE CHALLENGE You may know Annapurna from their Oscar-nominated films like The Master, Her, and Zero Dark Thirty, but did you know they produced the record-smashing indy game, Stray? Or brought David Byrne‘s vision of American Utopia to Broadway? Or adapted Phillip Roth’s prescient Plot Against America into a six-part HBO miniseries? Across film, tv, interactive, and theatre, we wanted to make clear that Annapurna is one of the most influential supporters of unique creative voices today. THE BIG IDEA We pushed Annapurna out of the “insider’s studio” shadow by eschewing a stuffy corporate site for an experience that puts their entire catalog at the forefront. Like flipping through vinyl in a record store, visitors can slide through every title, diving deep with a scroll through Film, TV, Interactive, and Theater. Sorting by platform, we wanted each guest to leave saying “Wow, they made that too?”
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