MapQuest Mobile Launch Site
According to 18- to 35-year-olds, MapQuest is for their parents. The clients realized, to change this key perception for good, the brand also needed an overhaul. HLK was brought on board to guide the strategy for a major transformation, as well as conceptualize and develop the elements supporting the new face of the brand.
This website has been created using...
Votes (15/44)
Design
Usability
Creativity
Content
Overall
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66786.40
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66666.00
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88978.10
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67676.40
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88888.00
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77877.20
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78887.60
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66666.00
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77777.00
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88787.80
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76676.50
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77777.00
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87877.60
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77676.80
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77777.00