The Hunger Games Exclusive
Technologies & Tools
Description
In this groundbreaking site, The Hunger Games Exclusive debuts a first look into the upcoming Hunger Games: Mockingjay Part 1. The first issue of this elegant parallax site features Julianne Moore as President Snow, in never-before-seen art along with a supporting interview with Moore herself. The site is the first to offer insights from the filmmakers, and a look into the process of shooting two movies at the same time. The site continued to build buzz by debuting a fiery motion poster featuring the Mockingjay symbol. The reveal also included a page from the script along with a sweepstakes component to drive awareness. The site succeeded in making a splash as the first foray into the upcoming Hunger Games campaign.
SOTD / SCORE → 7.31/ 10
Design40%
Usability30%
Creativity20%
Content10%
7.56 / 10
7.03 / 10
7.18 / 10
7.42 / 10
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James Noble from AustraliaFounder and UX Director87877.60
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Jorge Castillo from AustraliaCo-founder and Creative Partner of Canvas Group87787.50
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Jonas Lempa from GermanyCreative Director & Partner77777.00
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Sarri Maxime from FranceCreative Developer @ Anonymous76676.50
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David Basso from FranceAssociate Director at UZIK78777.30
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Valencia from SpainInteractive Art Director87787.50
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Vicki Tourtouras from AustraliaCo-Founder of Image Mechanics87887.70
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Awwwards Users - Pro and Chiefawwwards.com7.57.37.47.47.41
Design
Usability
Creativity
Content
Overall