Uli Schöberl

I’m a Designer & Developer currently working as an Interactive Art Director at Apple in Cupertino. Before that I was running a design studio in Berlin called A++, where I was working with a broad range of great clients and agencies. I started as a script kid when the first internet bubble crashed, added theory and foundations at the Bauhaus University and then experienced working in New York, Berlin, London, Beijing and now Cupertino. I’m equal parts Designer and Developer and try to see beyond pure design and function when creating.