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Designing a unique brand identity and website from top to bottom

  • Language: English
  • Certificate: of completion
  • Subtitles: English, Spanish, French, Japanese, Italian, Portuguese (Machine translation)
  • Duration: 2 Hours 16 Mins
Now
9.99$
/$100

In this class we will cover the full process of designing a brand identity and website. From initial client consultation to key visual concepts. From information architecture, to wire framing the user experience and designing a responsive component based UI.

Category Course format Language Duration Level
Identity Design, Art Direction Online English with Subt. 2 Hours 16 Mins Intermediate & professional

Requirements

Intermediate or professional experience in design. Basic knowledge of web design and branding and a Figma account.

Description

By the end of this class you will not only know how to apply what you have learnt to benefit the user experience of your next project, but also how to design a component based digital product using Figma and how to bring it all together to produce a delightful and polished finished result.

You will learn

  • Digital first Brand identity including colour palette, typography, photography and animation
  • User experience design
  • Wireframing
  • Prototyping in Figma
  • Creating an information architecture Creating a component based library
  • Responsive layout and content hierarchy

The course includes

  • 2 hours of video over 14 lectures
  • Live examples included in class
  • Links to useful design tools used in class

Discover more about
this course

Modules

What you will learn
in this course.

  • Lessons
  • Lesson 1
    Welcome
    • Introduction and process overview
  • Lesson 2
    Introduction to the project
    • Client consultation and project goals
  • Lesson 3
    UX
    • Information architecture
    • Wireframes
  • Lesson 4
    Designing the brand identity
    • Colour palette
    • Typography
    • Photography
    • Graphic exploration
    • Activating the brand
  • Lesson 5
    UI
    • UI overview
    • Libraries and components in Figma
    • Hi-res prototype in Figma
    • Bringing the design to life
  • Lesson 6
    Conclusion
    • Project conclusion

Meet the teacher

Simon Foster

Designer of the interwebs at Pleo

I’m currently leading the commercial website design for Fintech company Pleo. I work with brands, user experiences, interfaces, systems and education.

Now
9.99$
/$100

Course Content

Requirements

Intermediate or professional experience in design. Basic knowledge of web design and branding and a Figma account.

Description

By the end of this class you will not only know how to apply what you have learnt to benefit the user experience of your next project, but also how to design a component based digital product using Figma and how to bring it all together to produce a delightful and polished finished result.

You will learn

  • Digital first Brand identity including colour palette, typography, photography and animation
  • User experience design
  • Wireframing
  • Prototyping in Figma
  • Creating an information architecture Creating a component based library
  • Responsive layout and content hierarchy

The course includes

  • 2 hours of video over 14 lectures
  • Live examples included in class
  • Links to useful design tools used in class

Features

  • English
  • English, Spanish, French, Japanese, Italian, Portuguese (Machine translation)
  • Intermediate & professional
  • Access on mobile and Desktop
  • Full time access
  • Certificate of completion

If you have any questions about this course, please contact us

Start the course and upskill your professional toolkit.

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